Profile Summary
I design innovative and tailor-made digital products and services that aim for the best customer / user experience and transform needs / problems into the right solution by creating simple and lean workflows. Deadline-focused and delivery-orientated Senior UX / UI Designer with more than 10 years of experience in digital transformation projects.
Worked for global companies – including VODAFONE and TURKCELL on large scale CRM and Enterprise applications, impacting millions of customers. Successfully transformed existing customer journeys of VODAFONE, into new ones, resulting in huge savings and spectacular new experience for millions of customers.
Delivered productive outcome in high pressure environments across a multitude of industries, including finance, telecom, supply chain, contact center and human resource projects. Collaborated to produce large scale product interfaces and accessible service design, working with product owners, backend & frontend developers, architect, end users, testers and agency team. Possesses primary objective on creating, facilitating, and contributing to easy, useful and satisfying experience for all customer and users.
Focuses on keeping users & customer journey at the center of design process, identifies problems and finds solutions based on business objectives. Worked in Agile and Scrum development environment and as Scrum Master and Product Owner on some projects.
Specialities
- User experience strategy
- Research, listening users and analysing process for analytics results
- Customer journey mapping, user flow, service blue print
- Sketching ideas fast using pen and paper (or a whiteboard), fast prototyping using Sketch, Invision, XD, Figma etc.
- Creating personas, interaction - process flows, wireframes, mock-ups, high-fidelity clickable prototypes
- Omnichannel design
- Responsive design
- Checking / testing frontend outputs after HTML - CSS - JavaScript coding
- Design Thinking Workshops on the client side
- High quality art direction and execution for different needs of particular parts of the project
- Natural team player and leader for the other designers and developers.
Skills & Expertise
Sketch, Adobe Creative Suite, Figma, OmniGraffle, Balsamiq, Axure, Invision, and other prototyping tools
HTML5, CSS, Java Script, Web Services, Database Structures
Project Management, Agile, Scrum, Kanban, Jira
UX Design Process, Service & Product Design, Sketch, Wireframe, Mockup, Prototype, UI Design, Style Guide, Design Thinking Workshop, Card Sorting, A/B Test, MVP Design, Business Process Analysis, Customer Experience, Customer Journey Mapping, User Flow Mapping, Service Blue Print, UX Writing Documentation, Usability Test, User Acceptance Test Management